As many skincare products in the market today contain harsh chemicals, preservatives, artificial fragrances and colourings, I saw the need to create products that are 100% natural. All my products are anhydrous, which means they do not contain any water. Advantages of this arethere is no need to add any harsh chemicals or preservatives. Additionally anhydrous products penetrate the skin barrier more efficiently than water based products, delivering Lipophilic (fat loving/oil soluble) functioning ingredients into cells where they are needed.